The world of video marketing is vibrant and complex. It is not only about paid or free video editors you need to create videos but also about many other amazing apps and programs that help you to bring your video marketing game to the next level.
Today we will take a look at the eight best apps that will help you with creating and promoting your amazing video content on the web. Without any further ado, let’s look at them!
Let’s start with Wistia, complex software for video marketing with tons of professional features, including excellent analyzing tools. Wistia allows you not only to create videos and podcasts but also to host them on their platform and see how they perform with time.
Wistia is oriented on new and growing businesses, and that’s why you can start with a free trial to understand whether your company needs such a tool in its marketing strategy.
Wistia can be used by unlimited users, and it supports easy embedding of the videos and SEO for videos. As for paid plans, you will need to pay $99 per month for a professional one, and the company offers custom pricing for bigger companies.
Well, if you want to make money on the internet and use videos to achieve that, you need to start using Biteable. This tool has everything you need for video marketing, and with Biteable, you can make high-quality 4K content with royalty-free music in a matter of minutes!
The tool has free templates, an in-built library with thousands of photos, and the option to post content right to your social media channel. It, of course, has a free trial, but a starter plan will cost you only $20 per month, which is a fair price in our opinion.
Promo.com helps marketers around the world promote their videos, increase visitors’ engagement and build brand awareness for their customers. It is a set of tools that will help you increase your chances of making creative and successful videos and make them work for your company’s growth.
As usual, you can start using promo.com for free, but after the trial period, it will cost you $29 a month to use all the perks of these tools.
Canva is not your typical video marketing tool. Still, it is a very handful service for everybody who creates videos because here, you can find thousands of designer free templates to create creative thumbnails and infographics for your videos.
With Canva, you can create awesome presentations and later use a screen recorder to make informational explainer videos and webinars for your customers. This is a really easy type of content to create, and we advise you to try adding more similar videos to your video marketing strategy.
And do you know what’s best? You can use it for free on a basic plan and upgrade only if the free options will no longer be enough for you (and that isn’t very likely).
What is Vidyard? In essence, it is a platform that helps turn people who just randomly binged through videos and have watched yours into paying customers.
Vidyard helps you create excellent videos and analyze their performance on the web to help you understand what you can do to better your results. It is easy-to-use software, and using it with the basic plan will cost you $150 per month.
Animated videos are a very underrated genre in video marketing, and if you want to help your SMM videos to get some spice, start creating such videos with Animaker.
An easy drag-and-drop interface, thousands of templates, characters, icons in the library, dozens of pro features, and unique options to create a smashing social media video: all this you find in Animaker.
The company has very high-profile clients like Google, Pepsi, Dell, and many more, and we see why. With Animaker, you have a very simple but unique tool that will be able to make all your creative marketing ideas true in an interesting animated form.
As for money, of course, such a great tool can’t be free, but the company has a very fair pricing system. You pay only for videos created per month, and on the basic plan you can get 20 videos only for $12!
Yes, everybody knows that YouTube is the biggest video hosting platform in the world, but it doesn’t mean that it can’t have a decent competitor in Vimeo. The thing is that Vimeo not only hosts but it helps with creating videos.
It is an excellent platform for businesses, and more than 230 million Vimeo users prove that. You can join Vimeo for free and later choose a plan that fits your needs the most.
8. Video Marketing Blaster
Do you want your video for small businesses to rank high on the first page of the almighty Google? Then you need a special tool named Video Marketing Blaster to help you achieve that goal.
The tool helps you find unique keywords that will bring you more traffic from your videos and optimize your videos according to SEO standards. It is a great tool for increasing organic traffic, and our favorite thing about it is that you only pay once for Video Marketing Blaster, and it’s yours to use.
That’s right, you only pay $27 and get everything this magical software can offer, no new payments attached!
So, in the end, we would like to give you our favorite video marketing tip: always try your best in creating video, but value consistency over everything.
There’s no harm to make a vlog instead of a big, highly edited video, but upload it on schedule. Consistency is the key to success in video marketing, so create a content plan, use the video marketing tools we told you about today and be on the top of the industry. Good luck!
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