You’ve noticed mushrooming app delivery companies, mainly in the food industry. The most common ones are UberEats and DoorDash. Many people use these apps to order a meal while at home or a pizza box to while away in the evening.
On-site delivery is the new norm in the business world. While it is revolutionizing the business landscape, maybe you are thinking of how best to grow your delivery business but you’re yet to come up with a concrete answer. Worry not. Having your set of independent delivery fleets solves all your worries and spurs your business in the long term.
Below are reasons as to why you should consider having an in-house delivery team.
1. You Are In Control Of Deliveries
Customer experience is a factor that must always remain on the good side of the scale. Whether you are delivering food, groceries, or anything else, the customer must feel satisfaction. A great way of satisfying customers with your services is being in control of the deliveries.
You create a schedule to ensure that, for example, a food delivery doesn’t get cold. Or, you do not delay by an hour to deliver groceries to a client’s doorstep. You are entirely in control of the delivery routes. You can achieve this via Google Maps optimized route. It allows you to pick the shortest delivery track. The faster the delivery, the better the customer experience reviews you get. And nothing matters like positive reviews for your business!
2. Better Customer Service
When you control your delivery, you offer better customer service because you are always in the know. Customers dislike uncertainty. For instance, when using a third party carting, you are not in control of their itinerary. Should a customer call asking about their location, you are either in the dark or make lots of guesses.
With your fleet, however, managing customers becomes easy. You have a ready answer when they ask about the handler’s location. You still serve them even when they change the location at the last minute. Even better, a customer can have a real-time location link to track their delivery. All this coupled together gives you the satiety of serving your clientele better.
3. Handle Complaints On The Spot
To humans is an error. No one is perfect, and mistakes are bound to happen at times. The good thing is you are in control, so you handle the matter instantly. It could be a case of food going cold, spillage or lateness. You take care of the matter with your team decisively, unlike with a third-party handler where you have no control of their faults.
4. You Are Your Own Brand Ambassador
A step closer to success is being a brand ambassador for your business through your delivery fleet. All you have to do is know how to craft the message and sell it to your customers. And it is as easy as being courteous, helpful and professional. It cements customer loyalty. With your own delivery fleet, you have an opportunity to sell your brand through what they wear. It can be a shirt with marketing for your company, a reflector jacket or a branded car.
5. Business Growth
Being in control of your fleet gives you a firsthand opportunity to analyze market data. You have a set of data on the average delivery time, which you can use to grow your business by motivating employees. Further, this exclusive data shows you what and when customers order more. Such data helps in making more significant business decisions.
Having your own delivery fleet makes sense for any entrepreneur looking at staying in business longer. Longevity in business has variables, one of them being customer loyalty. And it is possible to manage and increase customer loyalty by being in control of what matters most to them.
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