Podcasts are one of the most reliable sources of information today. Globally, people listen to podcasts not only for entertainment but also for news.
Podcasts offer a lot of content, including marketing. So if you’re a marketer, here are some podcasts that will help you out.
1. The Digital Marketing Podcast
It is a weekly podcast by Target Internet about digital marketing.
Daniel and Ciaran, the hosts, discuss the latest news on business and technology. They also tackle marketing strategies and marketing trends during their episodes. Each episode lasts 20-30 minutes.
It’s a friendly podcast with a conversational atmosphere.
It’s not necessarily an instructional class or a marketing 101 class. But it does provide an interesting point of view for those already in the marketing field.
The Digital Marketing Podcast is unique among business and marketing podcasts. It releases new content every week.
Occasionally, Daniel and Ciaran will have a guest on their podcast.
Digital Marketing Podcast also interviews small businesses and entrepreneurs. As a result, listeners have the opportunity to learn from both small business owners and experts.
What’s best of all, it’s ad-free.
The Marketplace podcast is pretty new. It started broadcasting in January 2020. In each episode, Kai Ryssdal provides context on the current economic news. Each episode lasts precisely 26-27 minutes.
Marketplace releases an episode every day.
Marketplace focuses on giving its listeners information on daily economic news. It guides businesses on how to navigate the busy business sector.
The Marketplace runs at a set time. At the most, it will last 27 minutes. Thus, it makes the podcast easy to listen to and digest. Also, since each episode is so short, listeners can spread them out over a short time.
The Marketplace podcast doesn’t give marketing tips and strategies. But it discusses some of the most relevant issues that most people do not want to talk about. Kai Ryssdal talks about it in an honest and insightful way.
3. Copyblogger FM
Copyblogger FM may be slightly different from all the other podcasts listed because it does not have a lot of marketing-specific content. However, despite this, it has a lot of marketing information.
Sonia, Darrell, and Tim talk about essential parts of a business each week. The podcast discusses content marketing, copywriting, business mindsets, and more.
The podcast has a lot to offer, not only in marketing but in all aspects of a business. Anyone interested in the business world should listen to this podcast.
Listen to them if you don’t have the time to read the entire blog post. In addition, the hosts discuss or ask guests for their opinions about the topic in the episodes.
Choose from the featured episodes on the website, which are categorized into sections. Their website is an excellent resource for finding information.
4. Behind The Numbers
Behind The Numbers examines the role that media and marketing play in business.
In their segments, eMarketer presents an in-depth report, long-form interviews, and short pieces. It challenges the viewer to think about how their marketing impacts others.
Episodes explore topics like paid advertising, artificial intelligence, and brand voice. These are all important for your brand’s marketing right now, as well as in the future.
5. Social Media Marketing
The podcast focuses on social media marketing and everything related to it. The title says it all.
Once a week, Michael Stelzner interviews an industry expert. They discuss hot topics and offer helpful tips to listeners.
This podcast is fun to listen to. It’s straightforward and insightful. Unfortunately, it doesn’t feature and invites authors to promote their latest books.
Instead, Michael speaks with individuals who have firsthand experience. It’s a podcast that feels like it’s one of the best marketing podcasts on this list. You should listen to it if you use social media to connect with customers.
Akimbo is a marketing podcast that differs from the usual marketing podcasts.
Podcast episodes on this show are short and sweet, rarely lasting more than 30 minutes.
This podcast explores the lessons of a person, company, or client through stories.
Seth then addresses questions about the previous week’s episode. If you have a question, you can send it to their website.
If you’re a fan of Seth Godin and his style, you should listen to this podcast.
7. Marketing Over Coffee
On this show, hosts John Wall and Christopher Penn discuss topics about marketing. The topics include social media marketing, SEO, marketing project management, and many more.
These two are both professional marketers as well as coffee shop owners. Each episode is even recorded in a real coffee shop, thus, the name.
Marketing Over Coffee’s popular episodes are those featuring Simon Sinek and Seth Godin. The show releases a new episode every Thursday. Each episode lasts 20 minutes.
8. Success Made Simple with Dr. Dave Martin
This top marketing podcast will teach you to develop a winning mindset. In addition, it can help you create a brand identity that inspires your customers.
A renowned speaker, motivational speaker, and author, Dr. Dave Martin, hosts this show. His episodes on positioning and teamwork are an excellent resource for your team.
In addition, marketing leaders who want to grow will find this podcast valuable.
9. Call to Action
Every week, Unbounce experts share their digital marketing knowledge in this podcast. In addition, this podcast contains excellent advice from experts in the field. Each episode lasts about 15 to 30 minutes. Unfortunately, they are currently on hiatus. But, their archived episodes are still full of helpful information.
Marketers will find it refreshing. They have achieved a 4.5 out of 5-star rating because of this. For digital marketers, this is a valuable podcast to listen to.
10. The Marketing Secrets Show
Russel Brunson hosts The Marketing Secret Show. He is a New York Times bestselling author and the co-founder of ClickFunnels.
The podcast shares stories of small businesses. It gives helpful insight into how companies can build with little capital. In addition, it provides valuable information on how these businesses can be healthy and profitable.
There is a lot to learn in various marketing podcasts. From tips and tricks to smooth strategies, you will not come by chance in Google search. It is easier to understand if you watch podcasters who transcribe audio. Yet, you can still know more if you are determined and you enjoy the learning process.